Humminbird ICE 35 Flasher - $299.99

Humminbird's long-awaited entry into ice-fishing grabbed the attention of everyone who fishes on hard water with its new line of fiber-optic ICE flashers. Features include 800 watts of peak-to-peak power, a 455 kHz/19 and 240 kHz/9 dual-beam transducer, 10-step interference rejection, four control buttons including zoom, gain, noise and beam, four depth scales at 20', 40', 80' and 200', a 7 amp-hour battery, built-in battery status indicator, shuttle mount for your boat or sled, built-in gimbal bracket and a two-year warranty. - $299.99